Videojet Technologies Inc: Marking and Coding Solutions for Industry

What Videojet Technologies Inc Does

Videojet Technologies Inc designs and manufactures industrial marking and coding equipment used to print variable information directly onto products and packaging. The company was founded in 1969 and is headquartered in the United States, operating as a subsidiary of Danaher Corporation. Its systems apply text, barcodes, QR codes, expiration dates, lot numbers, and logos onto a wide range of materials, including metal, plastic, glass, cartons, and flexible films.

The company serves highly regulated industries where traceability and legibility are critical. Food and beverage producers use Videojet machines to print batch codes on cans and pouches. Pharmaceutical companies rely on them for serialization and compliance marking. Electronics, automotive, and consumer goods manufacturers use the equipment for part identification and warranty tracking.

Product Families and Technologies

Continuous Inkjet (CIJ) Printers

Videojet's continuous inkjet printers are among its most widely deployed products. CIJ systems spray a stream of ink droplets onto moving substrates, producing high-resolution codes at production-line speeds. The 1620 and 1830 models are common choices for primary and secondary packaging in fast-moving consumer goods. These printers handle a broad ink palette and can code on curved, textured, or uneven surfaces.

Laser Marking and Coding Systems

For applications where inks or solvents are undesirable, Videojet offers fiber, CO2, and diode-pumped solid-state laser systems. Laser marking creates permanent, high-contrast codes without consumables, making it a preferred choice for medical devices, aerospace components, and premium packaging. The ULTRA series and the Codium platform target high-speed production lines with minimal maintenance downtime.

Thermal Transfer Overprinting (TTO) and Inkjet

Videojet also supplies thermal transfer overprinters for flexible packaging and large-character inkjet systems for corrugated cases. TTO printers are common in the dairy and snack industries, where they print on film webs with low ink consumption. Large-character inkjet systems mark shipping crates and pallets with legible codes visible across warehouse and retail environments.

Industries Served

• Food and Beverage: Primary packaging codes, best-before dates, and QR codes for consumer engagement.
• Pharmaceuticals and Healthcare: Serialization, 2D matrix codes, and compliance marking for regulatory traceability.
• Consumer Goods: Brand protection, promotional codes, and variable data on retail packaging.
• Industrial Manufacturing: Part marking, VIN coding, and traceability for automotive and aerospace components.
• Electronics: Laser marking of small components and connectors where precision and permanence are required.

Global Reach and Support

Videojet Technologies Inc operates in more than 100 countries through regional service centers and a network of authorized distributors. The company provides on-site installation, operator training, and ongoing maintenance contracts. Its service infrastructure includes remote diagnostics and a parts supply chain designed to minimize downtime on high-volume production lines.

Videojet also offers software and data-management tools that integrate with enterprise systems such as ERP and MES platforms. These tools allow manufacturers to manage print jobs, track code histories, and enforce brand standards across multiple production sites from a single interface.

Market Position

As part of Danaher's Environmental & Applied Solutions segment, Videojet competes with companies such as Domino Printing Sciences, Hitachi Industrial Products, and Linx Printing Technologies. The company's advantage lies in its breadth of product lines spanning inkjet, laser, and thermal technologies, combined with a large installed base and global service footprint. Customers choosing Videojet typically prioritize long-term reliability, regulatory compliance, and the ability to code across diverse materials and substrates.