<\/figure><\/div>\n\n\n\nCadillac \u2014 which has made a big push into digital technology, was third overall. At the other extreme, Mazda was the lowest-ranked brand overall, just ahead of Jaguar and Dodge.<\/p>\n\n\n\n
What consumers want<\/h2>\n\n\n\n The study found some technologies are proving particularly attractive to consumers. Plug-and-charge is one that 72% of EV owners said they want on their next vehicle.<\/p>\n\n\n\n
On the other hand, \u201cRegardless of biometric type, the majority of users report that they do not want these technologies in their next vehicle,\u201d Power noted in a summary of the TXI findings. Owners not only reported problems with features like fingerprint readers and eye tracking systems, but also find them intrusive, according to Power.<\/p>\n\n\n\n
The new study also raised concerns about the increasing use of ADAS, or advanced driver assistance systems, meant to improve safety and reduce the strain on motorists. There was a slight but measurable decline in the usage of features like reverse automatic emergency braking and automatic emergency steering.<\/p>\n\n\n\n
Getting the tech experience right can work well for a manufacturer, helping increase buzz, said Rizk. But using the wrong technology, making it difficult to use or failing to solve problems can also generate plenty of word-of-mouth. But not the kind a carmaker might want.<\/p>\n","protected":false},"excerpt":{"rendered":"
South Korean carmakers Genesis and Hyundai came out on top in the latest J.D. Power Tech Experience Index; however, the study revealed consumers have strong feelings about certain tech, reports TheDetroitBureau.com.<\/p>\n","protected":false},"author":2,"featured_media":241996,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[3332,7,8,5,10,2648,4841,12,1347,9],"tags":[12011,12012,7543,3056,12010],"make":[],"post-state":[],"category_old":[],"acf":[],"_links":{"self":[{"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/posts\/246949"}],"collection":[{"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/comments?post=246949"}],"version-history":[{"count":3,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/posts\/246949\/revisions"}],"predecessor-version":[{"id":246957,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/posts\/246949\/revisions\/246957"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/media\/241996"}],"wp:attachment":[{"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/media?parent=246949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/categories?post=246949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/tags?post=246949"},{"taxonomy":"make","embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/make?post=246949"},{"taxonomy":"post-state","embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/post-state?post=246949"},{"taxonomy":"category_old","embeddable":true,"href":"https:\/\/thedetroitbureau.com\/wp-json\/wp\/v2\/category_old?post=246949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}